The Three Forms of EMH
Weak form EMH: current prices reflect all historical trading data (prices and volumes). If true, technical analysis (using past price patterns to predict future prices) cannot generate excess returns because all such patterns are already incorporated. The empirical evidence: trend-following and momentum strategies do generate documented excess returns, which is the primary evidence against weak-form EMH. However, the momentum premium may reflect a risk premium rather than market inefficiency.
Semi-strong form EMH: current prices reflect all publicly available information — including financial statements, analyst reports, news, and macroeconomic data. If true, fundamental analysis based on public information cannot consistently generate alpha. The evidence is again mixed: value and quality factors generate documented excess returns in research, but much of this may be explained by risk premiums (value stocks are financially distressed, commanding a distress premium) rather than mispricings. Strong form EMH: prices reflect all information, including private/insider information. This is clearly rejected empirically — insider trading generates documented excess returns, which is why it is illegal.