The Anatomy of an Investment Signal
An investment signal is a quantitative measure derived from data that predicts future asset returns with better-than-random accuracy. A momentum signal might be the 12-1 month return. A quality signal might be gross profitability (gross profit divided by assets). A sentiment signal might be the aggregate analyst revision ratio (upgrades minus downgrades). Each signal has a characteristic: cross-sectional (ranks stocks relative to each other) or time-series (ranks a stock relative to its own history); slow-moving (fundamental signals update quarterly) or fast-moving (price-based signals update continuously).
Signal decay — how quickly predictive power fades after the signal is computed — determines the appropriate holding period and rebalancing frequency. Price-based signals (momentum) have predictive power at the monthly to quarterly frequency; they add little incremental predictive power after 12 months. Analyst revision signals are meaningful over weeks to months. Fundamental valuation signals have the longest decay — a stock that is cheap today may remain cheap for years, but the valuation premium eventually materializes. Matching rebalancing frequency to signal decay minimizes unnecessary turnover while maintaining full signal exposure.